Templates

Marketing plan template

Marketing leads getting a yearly plan and budget approved.

Make one from your notes
Lumaroo marketing
2027 marketing plan
For leadership review, December 2026

9 slides. Example, names are fictional.

Tips

  1. 01State the goal as one number with a deadline before any channel detail.
  2. 02Show cost per result for every channel so the budget split explains itself.
  3. 03Position against what buyers use today, not against a feature list.
  4. 04Keep KPIs to four and give each a baseline from last year.

Questions

What should a marketing plan presentation include?
Goals with numbers, the target audience, positioning, channels with the budget split, a campaign calendar and the KPIs you will report on.
How do I show a marketing budget in a presentation?
Use one chart for the split by channel and a table with each channel's budget, expected results and cost per result, so the totals can be checked.
Can I edit this marketing plan template in PowerPoint?
Yes. Open it in MakeDecks, change the goals and budget, then download an editable .pptx with native charts and tables, or a PDF, free.

Make it yours.

Free. Edit online, download .pptx or PDF.